In the ever-changing world of technology, the WPCA has found a new way to connect with race fans.
Chuckwagon racing fans are always looking for different ways to feel connected to the sport. Over the years the WPCA has grown its audience in many ways including through the use of social media. We’ve gone from listening to the races on local radio to watching shows on Facebook Live. Coming soon, the WPCA in partnership with After the Ninth, will stream their own podcast.
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“About 12 or 14 months ago Dayton (Sutherland) contacted me and had the idea of doing a podcast,” explains WPCA’s Bryan Hebson. “He was able to start the “After the Ninth” program, which I thought was really good. It was the first time someone had really moved chuckwagon racing to that platform.”
It’s always difficult to talk about the future without bringing up COVID-19. But with two cancellations, two postponements and undoubtedly many more to come, this new podcast is a way to get your mind off all the negative in the world. You can stream it on your phone or computer and imagine being at the track with nine heats of heart-pounding action.
“Knowing that we’re going to be canceling all these races, (we’re) looking at ways to give value to our sponsors and continue to market the WPCA, I thought now’s the time to start a podcast,” Hebson said.
The new podcast will be called “Outside the Wagon.” The first show will be hosted by Hebson with Sutherland as the guest. It will include stories from Sutherland, how After the Ninth came to be and, where he sees it going. “My specific feature will be different than Dayton’s. After the Ninth will still continue. And (with) Kass Patterson, we want to focus on the women of the wagons. So she’s going to focus on some of the women of the WPCA, there are some good stories with them.”
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The new podcast is sure to connect fans in a whole new way. Stay tuned to the WPCA social media pages for information on where you can stream the new show. You can listen to the first episode on April 27th, 2020.
-Nathan Bannerman
