The 2026 Grande Prairie Stompede Tarp Auction marks the second major tarp auction of the chuckwagon racing season, bringing together top drivers and businesses for one of the most anticipated nights on the chuckwagon calendar.
Taking place April 11th at 7:00 PM inside the Tara Centre at Evergreen Park, the event will feature 40 WPCA drivers up for bid, as companies compete for the opportunity to showcase their brand on a driver’s chuckwagon during the 2026 Grande Prairie Stompede, running May 27 – May 31.
Doors open at 5:00 PM, giving attendees the chance to connect, network, and experience the energy leading into the auction.
In 2025, the Grande Prairie Stompede Tarp Auction generated a record-breaking $853,000, surpassing the previous high of $514,650 set in 2023. Highlighting the strength of the market last year, Vern Nolin commanded a record individual bid of $55,000, signaling strong confidence from sponsors and momentum heading into the WPCA season.
Why Sponsor a Chuckwagon Tarp?
Securing a tarp provides companies with high-impact visibility and direct connection to a passionate Western Canadian audience.
Key benefits include:
- On-Track Exposure – Your brand races in front of thousands of fans live at the Grande Prairie Stompede
- Broadcast & Livestream Reach – Featured during race coverage on radio and watch.wpca.com
- Repeated Brand Impressions – Seen every night, every heat, maximizing exposure throughout the event
- Community Alignment – Align your brand with a sport rooted in heritage, authenticity, and community pride
- Content & Social Opportunities – Inclusion in event coverage, photography, and WPCA digital platforms
- Client Hosting & Experience – Unique opportunity to entertain guests and build relationships trackside
WATCH LIVE – Fans and supporters can follow all the action live at:👉 watch.wpca.com
